According to GLHF sources, Amazon will announce today that it has put in a formal offer to acquire Electronic Arts (EA), the publisher behind Apex Legends, FIFA, Madden, and more.
Rumors have been circling online for a few weeks about a potential EA buyout, with Apple, Disney, and Amazon listed as potential buyers. As per our sources, Amazon has finally made an offer.
It’s a smart business move from Amazon, which is also making big moves in television. After the success of The Witcher and Arcane on Netflix — both shows built around big video games — Amazon could potentially use EA’s franchises as settings for new shows. Mass Effect, Dragon Age, Dead Space — there’s plenty of potential in EA’s library for transmedia opportunities.
This news comes after a range of unprecedented acquisitions and consolidation in the video game space, with the biggest of them being Microsoft’s purchase of Acitivison Blizzard for $69 billion.
Amazon is not going to make a bid for Electronic Arts, sources tell CNBC's @DavidFaber. Shares of $EA surged earlier on a report citing a "rumor." pic.twitter.com/k7wk0Fy7xv
— CNBC Now (@CNBCnow) August 26, 2022
Amazon has made an offer to acquire Electronic Arts, per @USATODAY.
A deal for the publisher behind Madden, FIFA, and Apex Legends could be announced as soon as today. pic.twitter.com/aQIV6wEYh9
— Front Office Sports (@FOS) August 26, 2022