European news publishers and governments have been trying to get Google to pay them to license content for years. There have been legal and legislative fights and tortured battles over copyright laws. After fighting the idea of paying publishers to display or link to their content, Google is now ready to comply.
Paying for ‘high-quality’ content. Google said earlier in a blog post that the company would begin paying “for high-quality content for a new news experience launching later this year.” It didn’t disclose any further information beyond the fact that the program will be part of “an enhanced storytelling experience that lets people go deeper into more complex stories.”
Google says it has signed licensing deals with both local and national publishers in three countries so far: Germany, Australia and Brazil, “with more coming soon.” Specific deal terms have not been disclosed, nor have any selection or participation criteria beyond the phrase “high quality.”
It’d be a damn shame if the TikTok army realized the fact that clicking Trump campaign ads on Google costs them several dollars each time… (I don’t condone this)
— William LeGate (@williamlegate) June 24, 2020
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