OpenAI has introduced Sora, a new app designed to master cinematic creation without the need for film school. Sora distinguishes itself with striking photorealism and the ability to produce longer video clips, up to one minute in length. The app utilizes a version of the diffusion model and transformer-based engine to generate videos that not only fulfill prompts but also demonstrate an emergent grasp of cinematic grammar, resulting in a flair for storytelling. Despite its impressive capabilities, OpenAI is cautious about potential safety implications, especially regarding the generation of deepfakes and misinformation.