Apple Watch Series 4

I believe the biggest announcement from the Apple Event was the Apple Watch Series 4.

The new watch is one of the first over-the-counter devices in the US to offer electrocardiogram, or ECG, readings. On top of that, the Apple Watch has received FDA clearance—both for the ECG feature and another new feature that detects atrial fibrillation.

Apple’s new Series 4 smartwatch includes some notable hardware updates: it has a new edge-to-edge display that’s more than 30 percent larger than the display on previous models.

The Watch also now detects when someone falls and uses Siri to initiate an emergency call if the wearer hasn’t moved after a fall.

Apple is currently the global leader in the connected wearables market

The new Apple Watch starts at $399 for a Series 4 model with GPS, and $499 with cellular. The Series 3 Watch gets a price drop and now costs just $279. The new watches go on sale this Friday, September 14, and they become available on September 21.